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8 Businesses You’d Be Surprised Are Family-Owned

2014 February 8
by Contributor

grow-bigMost family-owned businesses have humble aspirations, but ever so often, those literal mom-and-pop businesses can take off.  There have plenty of family-owned businesses that have become giants in their respective industries.  All it takes is a vision and the determination of entrepreneurs like Henry Ford, Alex F Bouri, or Sam Walton to turn their dreams into a reality.

Wal-Mart

Probably the most well-known family business in all the world, the Wal-Mart empire was originally built by Sam Walton.  Once the patriarch passed, he left the company in the hands of his children in equal shares.  Now, the Waltons are each worth more than $20 billion. read more…

3 People Your Freelancing Business Needs

2014 February 5
by Contributor

people-helpThe truth is that we humans are social animals and we need other people in order to thrive. Even as a freelancer it is a good idea to look around for some help and support in order to make the most out of your business. There are three key people that you as a freelancer should take advantage of in order to boost your chances for success.

1. A Mentor

The first thing you should get for yourself is a business mentor. It is really important that you have someone who understands what it means to be an entrepreneur and who can help you get enough perspective for your business. read more…

Educational Networking

2014 January 30
Educational Networking

There are a lot of scare stories about kids, the Internet and social media. If it’s not predators or bullying, it’s text-speak ruining the vocabulary of the next generation or cell phones constantly distracting kids when they should be doing schoolwork. It’s true that parents and other adults need to be vigilant about how the children in their lives use the Internet and social media, but the other side of the coin is that the Internet has great potential as an educational tool. A look at the rise of online education is just one example of how true this is. What began as a few for-profit colleges has now been embraced by traditional brick-and-mortar universities, and for-profit in some places has given way to for-free as universities like MIT put their course materials online and free initiatives like Khan Academy spring up.

read more…

7 Top Tips For Safeguarding Your Online Identity

2014 January 25
by Contributor

privacyThe internet can be a fantastic way to have fun, learn new things, catch up with friends or simply read the news. However, just because you’re using the internet legitimately, that doesn’t mean everyone else is! You wouldn’t go around with your name and address on display to everyone you to talk to, so life online should be no different.

How to Protect Yourself Online

Passwords – People tend to use the same password across a number of websites, but this isn’t a good idea at all! Try to mix things up and use different passwords especially for things like online banking. It’s also a good idea to get into the habit of changing passwords regularly. Make passwords hard to guess – don’t use names and make sure you use a mixture of letters and numbers. read more…

Authorized Personnel Only: Opt-In Email And Its Types

2014 January 23
by Contributor

authorizedOpt-in is a common term used in the field of e-mail marketing. It is derived from the word “opting in” and refers to the process when an internet user gives you the permission to send him e-mails. The term “permission marketing” was coined by Seth Godin.

Acquiring permission through the opt-in process is a really important aspect of successful e-mail marketing. Professional internet marketers use the opt-in lead lists for sending out e-mails. This is the most reliable and credible form of online marketing. In case you send an e-mail to someone outside of the opt-in bracket, you are technically “spamming” them. read more…

Five Books That Help Get Kids to Eat Their Greens

2014 January 16
by Annie Wallace

books-kidsOne of the most effective way to get children to eat their greens is to get them involved in cooking. For many moms a challenge, cooking together with kids can be fun, and rewarding, especially when the end result is a healthier diet, and lifelong healthy eating habits.

Children can do all kinds of simple chores in the kitchen. Depending on their age, they can either wash salad, greens, and fruit; or snip herbs with kitchen scissors. Older kids can help prepare a salad dressing, and even cook simple meals, under adult supervision, from the beginning till the end. read more…

Marketing A Leisure Product Through Your Customers

2014 January 16

social media marketingNothing quite builds trust in a product like the testimonials from your actual customers. In order to gain testimonials you of course need to offer a superior product or service (but we are going to assume that you already have that). So since your customers are already enjoying what you have to offer, let’s discuss how to entice them to share their experience with the world!  read more…

Spread Your Reach Through Email Marketing

2014 January 14
by Contributor

email marketingYou have everything that a good business should have – a market, inventory and clients but your profits are stagnant for a long time because you have fixed consumers so you decide on taking a big step to increase your market reach.

There is nothing better than the old tried and tested method of EMALING to get a wider reach of consumers.

Emails are the first thing 90% people check when they get online. For businessmen, web owners and bloggers, checking emails first thing first is like a religious practice and hence it becomes a marketing strategy that never fails nor faults, if done right.

Email Marketing is a marketing strategy of sending emails to potential or current consumers. It may contain advertisements, promotions, discounts or sales. read more…

5 Ways To Ensure Your Business Runs Smoothly

2014 January 2
by Contributor

business-smoothlyDoing business on a day-to-day business can be all encompassing and sometimes that constant work can cause oversights in your company’s efficiency.  When your business runs smoothly, your work seems to be easier.  To maximize efficiency, you will want to take some care with your operations.

Eliminating redundancy, employing turnkey vendors that can take care of full processes like asset management, and employing an IT service can make all the difference in your business.  read more…

9 Great Tips To Motivate Your Interns For Better Engagement

2013 December 23
by Contributor

internsIf you have an engaging workplace then the chances are you also will have interns who are motivated and willing to go above and beyond their station, not merely making the tea.

Interns work for little or no pay and had a fire when they came to work with you and gain experience. By leaving them to their devices and not developing them then you fail to provide them with the engagement to ignite them and get the most from them. So, how do you do that? We take a look at the best ways to engage your interns. read more…